Monthly Archives: June 2023

Marketing Objectives for Your Web Site

Do you have marketing objectives for your Web site? With objectives to help overcome your main online challenges you can work smarter, not harder. Think of your Web site objective as the “big picture”. It is the basis for a … Continue reading

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Common Exhibit Marketing Mistakes: Ten Tips on How to Avoid Them

The key to great exhibiting is marketing. But marketing is a very inexact science that leaves room for a multitude of errors to occur. The following are 10 of the most common marketing mistakes that exhibitors often make. Learn to … Continue reading

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Marketing Students: 5 Guidelines For Your Final Paper

Get motivated! (‘Why do I write this paper?”) This is a basic question with a not-so-basic answer. In order for a job to be done well – and your dissertation paper is, in fact, a job to be performed – … Continue reading

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Corporate Governance: Investing in the Emerging Market of the Czech Republic

In the securities market of the Czech Republic corporate governance plays a crucial role in instilling investor confidence and ensuring an efficient market. Post the fall of Communism, the economy was transitioned from state owned to capitalist in a very … Continue reading

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Small Business Marketing Secret #4: Congratulations on Becoming Brand Manager For Coke(r)

Woo Hoo…bring out the champagne and let’s toast to your new position. Brand manager for the big cola giant comes with tons of responsibility. One of them is that you are required to spends tons of dollars on advertising that … Continue reading

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Small Business Marketing – Understanding the 7 Step Sales and Marketing Cycle

One of the biggest myths as it relates to business comes from one of my favorite movies of all time, ‘Field of Dreams’. In the movie, Ray Kinsella, is inspired by a mysterious voice telling him to follow his dreams. … Continue reading

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Resistance: A Network Marketers Worst Enemy

It strikes when you are about to call a new lead; it kicks into high gear when you are on the verge talking to someone who you know would be perfect for the business. It holds us back from achieving … Continue reading

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Network Marketing Training – MLM Success Secrets to SCORCHING MLM Leadership

As far as your Network Marketing business, Let me ask you some questions: 1) What is going to be the driving force in your business in the future? 2) What is going to be the catalyst for taking your business … Continue reading

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Direct Marketing for a New Insurance Agency

Anyone who has been in the insurance industry for a long period of time will tell you that most of their business comes from word-of-mouth advertising. This is generally true and you can tell by the minimal amount of advertising … Continue reading

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Direct Marketing for Water Companies and Conservation

Direct marketing and direct mail campaigns for water companies can help with water conservation by constantly reminding consumers and homeowners to save their water. Many small businesses also need to save water and conserve, but often they do not. If … Continue reading

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